ABOUT US

About us

RICHBORN takes inspiration from every family's kitchen space, where love begins and is nurtured. We believe that this space is not only a place to bring delicious cuisine, but also a place that becomes the heart of every happy family.


RICHBORN, with its special mission, is not only a home appliance brand, but also a devoted partner, always striving to care for and nurture that spirit.


We are committed to introducing new and advanced technologies and integrating many smart features into each product to optimize the usage experience and contribute to creating a modern and cozy living space for each family member.

 

Vision & Direction

VISION & DIRECTION

RICHBORN's vision is to build a community of multinational families - where each person can enjoy a life of spreading love and happiness through high quality products and professional services. We are committed to constantly making research & development efforts to bring devices that apply digital technology, integrate trends, and quickly respond to the challenges of contemporary life.

RICHBORN's orientation is to create many excellent products in the field of kitchen equipment, and establish long-term relationships, accompanying and sharing special moments in everyday life with customers.

We hope that each RICHBORN product is not just a material concept, but is also an indispensable part of spiritual value in each family's story of happiness and success.

RICHBORN – We love & appreciate you!

BRAND MEANING
RICH
RICH mang ý nghĩ là sự thịnh vượng, hay còn là đích đến của cuộc sống.
RICH
RICH mang ý nghĩ là sự thịnh vượng, hay còn là đích đến của cuộc sống.
RICH
RICH mang ý nghĩ là sự thịnh vượng, hay còn là đích đến của cuộc sống.
LOGO CONCEPT

The combination of R and B stands for the RICHBORN kitchenware brand. White letters symbolize prosperity, purity, and perfection. The red background symbolizes strength, energy, luck, and is also rich in feelings of love.
The layout arrangement of the RB logo clearly demonstrates the concept of cohesion and creates a special force that is the key to success and prosperity that anticipates the present and future of everyone who possesses it - a RICHBORN product.